In this mini playbook, we'll show you a rundown of Amazon PPC and tips on how to optimize your campaigns for better ROI. Things we'll cover: Amazon PPC Campaign TypesTips on Optimizing Your PPC CampaignsPPC Campaign Mistakes
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Amazon is a product search engine that people use when they're at the lower end of the sales funnel and ready to purchase a particular product. This is why Amazon's A9 algorithm puts weight on purchase behavior
Q4’s fast approaching and it’s time to gear up for what’s to come amidst the craze of Amazon holiday sales. With Cyber Monday, Black Friday, and Thanksgiving being the top 3 holiday season shopping days in the
Keywords are an essential part of SEO writing and advertising. However, there’s one important aspect of keywords that a lot of beginners tend to ignore: negative keywords. Often, brand bids on highly relevant keywords. But what about
Amazon Reviews: How Important Are They? Picture yourself as a consumer looking to buy a set of new copper pans on Amazon. The results on the first page can be quite overwhelming as they all look the
Hundreds of sellers have made millions of dollars on Amazon but becoming a multi-million dollar Amazon entrepreneur is not a walk in the park. One challenge every seller encounters is that of how to get Amazon reviews
2020 was a big win for Amazon as it surpassed 10% of the digital ad market share in the US. It has positioned itself at the top 3 among tech giants, Google and Facebook. These companies are
When you have already gained success in selling your products locally, you start thinking about expanding and increasing your sales exponentially. You may think of going global since this is a guarantee of increasing your target market.
Amazon a Must for CPG Companies The pandemic has forced consumers to drastically shift their online shopping habits. Due to this shift, selling on Amazon has changed from a nice-to-have to a need-to-have for CPG companies. As
